Taking OSU's brandto the next level
Winning the hearts and minds of higher education audiences is more competitive than ever before. From prospective and current students, their parents, and alumni, to donors, faculty and staff, our target audiences require consistent messages that are both strategic and multifaceted.
Bringing together an integrated, multidisciplinary team of marketing and communications specialists, Brand Management allows OSU to take its immense brand equity to the next level. Our top priority is telling great OSU stories in whatever shape they need to take — from branding, advertising, social posts or a blog to an in-depth magazine article, video or media placement.
In partnership with communication teams from across campuses, our focus is on strategically aligning our collective brand messages and resources.
Together, we'll give horsepower to the Cowboy brand.